July 23, 2022

Are you launching a hotel or resort? Do you want to rebrand your existing property to reach new audiences? The Brown Marketing Launch Package makes it easy to generate and enhance brand awareness, boost bookings, and optimize revenue channels.

This all-inclusive turnkey offering includes access to veteran hospitality experts in marketing, design, and content. They are seasoned professionals who will work together to:

Develop Your Brand

We establish (or refine) your brand’s key attributes, voice, and visual identityโ€”even naming, if necessaryโ€”along with an overall narrative and specific messaging for key components, services, and audiences.

Create Your Strategy

The Launch Package includes a comprehensive marketing plan with strategies and tactics for digital and print advertising, social media, SEO, public relations, and programming. We learn about your intentions and ambitions, define your objectives, and help you reach them.

Execute Your Plan

From your website and brochures to OSE materials such as in-room collateral, we develop print and digital assets to bring your brand to lifeโ€”managing photography, videography, content, and design along with printing and production. We also work with clients to develop strong programming, activations, and brand partnerships. At every step, we leverage our expertise to maximize exposure of your brand to luxury consumer audiences.

You don’t need a full-time marketing department to thrive in today’s competitive landscape. But you do need the right partnerโ€”one that understands the mindset of travelers, monitors trends, and integrates all aspects of marketing to create a relevant and unified brand story.